5 Seemingly Interchangeable Words But Are Really Not

Just as how confusing your toothbrush with that of someone else is probably the most embarrassing blunder you can make, mistaking one word for another is something you and your audience will not forget anytime soon—albeit less disgusting. Here are five things that people often get wrong but, sadly, they don’t even notice. 1. Everyday […]

5 Things to Remember for Your Content Style Guide

Having a style guide is no longer limited to publishing companies. From the renowned New York Times to the even more prominent McDonald’s, style guides were made for a semblance of order. It can focus on many things, such as brand identity or content creation, but their ultimate goal is to ensure that everything is […]